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Although Coop Privatlån can be used for everything from a bathroom renovation, car purchases to pure consumption, it was not what we wanted to communicate or encourage. On the contrary, we wanted to convey that Coop Privatlån can be a way to a healthier and much more transparent private economy - where you can also save money in the end. With that as the starting point, we created short manuscripts for several short films with focus on the "gathering aspect"; that you who have a lot of small credits scattered on different credit institutions can apply for Coop Private Loans and convert your old credits into one.
Coop Sverige AB